Imagine a world without single-use coffee cups. Now you can begin to imagine what Ecoffee Cup is setting out to do with their reusable, natural cups.
I worked with VERYRARE agency on a strategy to better engage Ecoffee Cup’s large Instagram following with beautiful, compelling content. I organised these into content themes and provided visual guidelines and art direction, including moodboards, refreshing colour palettes and unique angles.
In collaboration with Very Rare Agency